Best Google Analytics Plugin for WordPress

A WordPress site owner needs to keep track of the site’s viewers and have a detailed knowledge about its demographics. If you don’t have enough information about the site’s performance, how will you determine the measures you should take to uplift the quality of the site so that you can bring in more audiences? Boosting a site’s traffic is the main objective of any WordPress Site owner. The general steps taken to do this include SEO optimization, use of backlinks, high quality contents etc. However, there’s an easier, effective and cost-free method you can use called Google Analytics.

Google Analytics is an analytics tool used to keep track of your visitors, get their demographics, see how they found your site and multiple other useful statistics. You can also find out what page in your site receives maximum views. WordPress site Owner’s have it easy to keep track of the statistics thanks to the Google Analytics Plugins specifically made for WordPress. The following list contains some of the best ones out of 80 plugins to add to your site.

1. Google Analytics by Monster Insight

When choosing something, whether it’s a theme or a plugin or anything related to WordPress, you should first see what other people are using. This’ll give you an insight on what could possible be the best options for you. If a million people are using the same service/product, it definitely is something extraordinary. With over 2 million users Google Analytics by Monster Insight is the most popular Google Analytics Plugin. Once you connect your site with Google Analytics using Monster Insight, it allows you to enable advanced features to help you make data-driven decisions. The Googly Analytics dashboard that comes with it is powerful and makes statistics easily accessible. This plugin gives you customized reports with stats that give you information that you actually need like average sessions, bounce rate, top referral sources etc.

Key Features

  • Custom Post Type Tracking
  • Custom Dimensions Tracking
  • Quick and Easy Setup
  • Easy Digital Downloads
  • Google Analytics GDPR compliant
  • Form Conversion Tracking
  • Google Analytics for AMP

2. Google Analytics Dashboard for WordPress by ExactMetrics

Best Google Analytics Plugin for WordPress - Google Analytics Dashboard for WordPress by ExactMetrics

Formarly known as GADWP, Google Analytics Dashboard for WordPress by ExactMetrics is a reliable and powerful plugin for your site. It installs the latest tracking codes and lets you track and analyze all the key stats of your site in the WordPress dashboard. Besides general stats, you can view all the detailed in-depth reports of pages and posts in your site for a comprehensive analysis. You get the exact real time data of number of visitors in your page, acquisition channel, and traffic source details. Moreover, this plugin lets full code customization providing Enhanced Link Attribution, Cross domain tracking and multitudes of other advanced features.

Key Features

  • Real time stat
  • Permission to view report based on User roles
  • Universal Google Analytics (analytics.js) tracking code
  • Global Site Tag (gtags.js)tracking code
  • AMP Support
  • IP Address Anonymization
  • Compatible with multi site network installs

3. Google Analytics Dashboard Plugin for WordPress by Analytify

Best Google Analytics Plugin for WordPress - Google Analytics Dashboard Plugin for WordPress by Analytify

A lot of Google Analytics plugin give too much information in the name of being advanced and powerful. Not every WordPress owner is a tech savvy. Finding their way around the statistics might be a tough job. This is where Analytify comes in. Google Analytics Dashboard Plugin for WordPress by Analytify is really simple to set up. Additionally, it provides clean, large and easy to follow layout with the most important stats on top. Moreover if you have CSS knowledge, you can customize its looks and give any shape you want. This plugin helps in SEO optimization and seamlessly works with a lot of other APIs to give extandibility.

Key Features

  • Enhanced ecommerce Addons
  • Bounce rates
  • Shortcodes in Widget
  • Top Keywords
  • Front-end Statistics
  • Campaign stats
  • Top Referrers

4. Google Analytics by 10Web

Best Google Analytics Plugin for WordPress -Google Analytics by 10Web

Google Analytics by 10Web is a user-friendly plugin that’s easy to use, customize and a convenient solution for website management and stats overview. Setting goals for your WordPress site and managing them has never been easier. With this plugin you can customize your reports by selecting only the important metrics and choosing a way to display them. When selected metrics reach a certain allocated point or highest/lowest point, Google Analytics by 10Web sends you notifications and alerts for you to act accordingly. It is an all-in-one solution plugin equipped with tons of functionalities never seen in other plugins.

Key Features

  • Ecommerce reports
  • WordPress Dimensions
  • Filter Tracked Data
  • Top notch Customer care
  • CSV export and email
  • Custom Tracking Code


WordPress Google Analytics plugin are a great way to manage and keep track of your site’s performance. They are easy-to-use online solution to always have insight on your site’s traffic. Although the plugins do the same work of integrating Google Analytics in your site, the way they do it and features that come additionally determine how good a plugin is. Customer service also plays a huge role. The plugins mentioned in this article are some of the best ones you can find in the market and we hope you found it helpful.